Resource Type: Instructional Resource -- Best Practice
Discipline: English Language Arts
Ohio Standards Alignment: Grades 6–12
Professional Commentary: In this lesson, students read about changes in the cellular phone market and then work in small groups to prepare and present a comprehensive marketing plan to the board of a fictitious cellphone company. Each group, acting as a marketing team, competes against the others....
Career Fields: Marketing
Projects: Writing 6-12, Standards First